SPANX - New Line

Partnering up with the New Company, DissEmbargo was tasked with developing a series of mini films and modular product showcases for Spanx to spotlight their latest product line. The goal was to capture the essence of the brand—empowering, innovative, and stylish—while showcasing how these new products enhance comfort, confidence, and versatility in everyday life. Utilising tactility, considered lighting and careful use of shadow to emphasize form we brought the Spanx products into the 3D realm in a seamless and integrated way.

RnD

Credits:

Directed and Produced by DissEmbargo

Client: The New Company & SPANX

Creative Directors: Sebastian Helene and Sam (The Dink)

Design & Animation: Anastassia Kovach and Abdul Khan

Garment Texturing: Thomas Barry

Modelling: Pankaj Kholiya